Web hosting Services and Domain names
It is critical to select a suitable domain name. First and foremost, avoid the words "silly," "dumb, "ludicrous, or "brilliant" when choosing a domain name. Maintain a basic domain name that your clients will remember if they lose the link to your company's website.
Keep in mind that while registering your domain name on Geocities or AOL may appear to be the cheapest option, it may result in you being dropped from certain search engines. Some search engines disregard domain addresses that are hosted on these "free" or "cheap" servers.
Even if search engines identify and consider your site, a professional domain name that includes your principal company name or related words is more likely to attract attention and be perceived as a trustworthy organization by your potential clients.
Domain names are not expensive, costing around $100, and there are several companies that will register the name for you if it is available and has not been used by another company.
Some search engines can boost your score if you use one of your keywords in your domain name. For instance, if the domain name electric-soldering-irons.com was available, solderingirons.com could be more effective.
web hosting and domain
You may also use keywords to create many domain names and then link your 'doorway' domain sites to your main site. However, you will need to pay for each domain name as well as the monthly hosting expenses. It all depends on the kind and size of your company, as well as your competitors.
It's worth noting that some search engines ignore "doorway" sites. So, on the doorway site, provide at least one page of content with some relevant information, and then connect it to your main site. However, don't make it an empty page. Another incentive is that you can have one, three, five, or even more email addresses that all contain your company name, giving your company a professional appearance. Customers who get emails from dominicstone@solderingirons.com have the impression that they are working with a reliable, professional company.